Communicating through Media

Optimally utilize existing and new media networks as powerful means of reaching of the Community at large.

The media is a powerful means of reaching the community at large. CEE has developed a strategy to optimally use existing media networks to raise general awareness on the environment and its relevance to development. Special projects at CEE have experimented with a variety of media to successfully produce materials and programmes for EE.

Press

The existence of over 20,000 newspapers and periodicals in the country offer potential access to a significant section of the urban population as well as opinion leaders in the rural areas. However, environmental concerns are often not adequately reflected in these newspapers, mainly because authentic and readily usable material does not regularly reach them.

CEE, through its News and Feature Service ( CEE-NFS ), disseminates environment-related news items, features and articles to newspapers, NGOs and individual subscribers. The material is supplied monthly in English and Hindi for the non-exclusive use of several newspapers and magazines.

Click here to Subscribe

News Letters

Audio-Visuals

CEE is involved in the development of environmental videos for broadcast and non-broadcast purposes.

CEE is one of the Video Resource Centres (VRC) of the International Television Trust for the Environment (TVE). As a VRC, CEE has been involved in dissemination of video programmes on environment, development and social justice. CEE also CEE produces new programmes, adapts programmes into local languages, offers a large collection of video programmes for copyright free use, etc.

lso visit the Online Video Catalogue

Some Major Projects

• Localizing 'Hands on' programmes in India
• Broadcast of TVE's 'Truth Talking' Documentaries on "Kairali" TV – a popular Malayalam channel
• 'Rebuilding Hope'
• Green Teacher
• A Mirage for a Future (telecasted over Doordarshan)
• EE programmes for children (broadcast on All India Radio)
• DESD Film for UNESCO

Exhibitions

CEE has been involved in conceptualizing, designing, researching content and exhibition material, and writing text for the development of a variety of exhibitions in different parts of the country.

Some Other Projects

• Manaratham (mobile exhibition for Andhra Pradesh Pollution Control Board)
• Mobile exhibitions for Karnataka State Pollution Control Board
• Republic Day Tableau

New Media

Programmes and projects at CEE frequently experiment with and utilize new media such as CDs, internet, etc.

Websites

CEE has developed several websites for various target groups like children, teachers, decision makers, etc. More…

Educational CDs

Some of the educational CDs developed by CEE are:

A Trip with Drip

‘A Trip with Drip – The Water Drop', a workbook in English, French and Japanese, an interactive CD and a web version of the CD have been designed and developed by CEE for UNEP. These books and the CD were launched at the 2005 Children's World Summit for the Environment held in Aichi , Japan in July 2005.

Green Teacher

The Green Teacher is an interactive CD to support teaching and learning about Environment. This medium offers an opportunity to combine content (concepts, data and activities) with a great variety of "virtual experiences" that enrich the learning by providing 'hands-on' or interactive possibilities.

The CD provides an orientation to the what, why and how of environmental education, various teaching-learning methodologies that are available for an Environmental Educator, as well as information and activity ideas on a variety of themes and topics that are covered in the school curriculum. The contents of the CD will be a useful resource for enhancing the joy of teaching and learning about the environment and greening education in the Decade of Education for Sustainable Development (2005-2014).